DORRS MARKET INTELLIGENCE
The Trade Desk, Inc. Class A Common Stock Dinari dShares
ASSET PROFILE
Business description
The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on devices like computers, smartphones, and connected TVs. The firm's platform is referred to as a DSP in the digital ad industry, and it generates revenue from fees based on a percentage of what its clients spend on advertising, sometimes referred to as a "take rate." The Trade Desk, Inc. Class A Common Stock Dinari dShares provides blockchain-based exposure to the listed underlying security TTD. Dinari represents that each dShare is backed 1:1 by the corresponding underlying security and supports on-chain transfer, settlement, redemption, and applicable corporate actions.
TRADING ACTIVITY
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